News and Updates

August 2, 2017

Jennylyn Mercado’s “Ultimate” Album Tour

Tough Mama’s new brand endorser, The Ultimate Star, Ms. Jennylyn Mercado recently released her sixth album under Ivory Music and Video. The album, entitled “Ultimate,” has seven tracks which include the hit single ‘Hagdan’ and collaborations with Asia’s Romantic Balladeer Christian Bautista and Sarkie of Silent Sanctuary.

The host-singer-actress had her Grand Album Launch at the TriNoma Activity Center last September 23, 2016 wherein hundreds of fans came to support her.  Other legs of her album tour happened at Robinsons Townville Pulilan (October 23), Harbor Point Subic (November 5), SM City Molino (November 27) and Gaisano Grand Mall Mactan (December 3).  Her fans were delighted as she sang songs from her album and they also got to meet her even more up-close during the meet-and-greet where she signed CDs and took pictures with her adoring fans.

(Jennylyn Mercado on her Robinsons Townville Pulilan Album Tour)

(Jennylyn Mercado on her Grand Album Launch at TriNoma Activity Center)

(Jennylyn Mercado on her Harbor Point Subic Album Tour)

(Jennylyn Mercado on her SM City Molino Album Tour)

(Jennylyn Mercado on her Gaisano Grand Mall Mactan Album Tour)








Tough Mama is a proud sponsor for Jennylyn’s album tour and has given away prizes to some lucky fans!

Product demonstration and display were also in place during the shows at Harbor Point Subic and Gaisano Grand Mall Mactan where some tasty treats were prepared and shared for everyone!

The Tough Mama NTM-MC8IN1 8-in-1 Multicooker was featured which you can use to cook anything, anytime, anywhere! It is portable, convenient, and so easy to use. It has the multifunctional feature that lets you grill, roast, sauté, fry, slow cook, steam, stir fry and cook rice in just one cooker! It’s cool, isn’t it?

Aside from the Multicooker, Tough Mama also introduced NTM-SG3IN1 Sandwich, Waffle and Donut Maker to treat the fans with some snacks-to-go!  With its three non-stick interchangeable plates, the sandwich maker lets you make delicious sandwiches, sweet donuts and yummy waffles for you and your family!

Tough Mama Home and Kitchen Appliances is available in all leading department stores and appliance centers nationwide.


Tough Mama’s brand endorser, Jennylyn Mercado will continue being part of the Tough Mama family and has just renewed her contract with the company last May 30.

The Ultimate Star has been the image of the brand for two (2) years now and as a Mom herself, she truly defines who and what Tough Mama is – reliable, committed, smart and resilient.

(Jennylyn Mercado on her contract signing with Tough Mama)

Aside from contract signing, the host-singer-actress also had fun during her latest photo shoot for Tough Mama together with the great and very talented, Mark Nicdao. Below are some of Jennylyn’s Behind The Scene photos:

Jennylyn’s wise choice of home and kitchen appliances made her everyday life easier and simpler. Tough Mama works best not just for a working mom like the Ultimate Star but for all kinds of head of household – may it be for a single mom or a hardworking dad!

Guaranteed by its safety, reliability and toughness, Tough Mama Home and Kitchen appliances will surely make each home a better one.

Tough Mama Home and Kitchen Appliances is available in all leading department stores and appliance centers nationwide.

October 20, 2014

Marie Charmaine San Luis wins Nikon Tough Mama Life Story Award at Mrs. Philippines Globe 2014

A new Mrs Philippines Globe was crowned at the SMX Convention Centre, SM Aura Premier. 22 beautiful mothers strutted on the stage.

Nikon Tough Mama was one of the sponsors of the event. Eventually, the winner of the Nikon Tough Mama Life Story Award went to mommy blogger Marie Charmaine San Luis for her inspiring story.

Pediatrician Stephanie Sitoy took home the crown as Mrs. Philippines Globe and would go on to compete to represent the Philippines at the Mrs. Globe 2015 Finals at Shenzhen, China.

The judges were national pageant director Morena Carla Cabrera-Quimpo, Mrs. Globe president and owner Dr. Tracy Kemble, Patty Betita, Aileen Damiles, Maricar Tolosa, Solane promotions and research manager Valerie Batenga and product and brand manager Ernest Loguinario. Joyce Burton-Titular hosted the event.